Al Safrik Steel UAE
| Domain Age | 5 years |
| Niche/Market | Steel Fabrication |
| GEO | UAE |
| Target Language | EN |
| Monthly Impressions | 117K |
| Monthly Organic Traffic | 2000 |
| Keywords Ranked | 1000+ |
| Pages | 145 |
Client Overview
Al Safrik Steel is a UAE-based Steel Fabrication Company. They have a wide range of steel products targeted towards plumbing, construction, warehousing industries, and more. They provide custom steel fabrication products, services and one-stop solutions for all sorts of industries.
Problem Statement
Al Safrik Steel partnered with Your Best SEO Agency 4 years ago. They were facing the following challenges before that:
Zero Organic Traffic:
All the products were listed online. However, the website had poor visibility and no organic traffic.
Poor Local Discoverability:
The business lacked an optimized Google Business Profile (GBP). This caused them to miss out on local leads, resulting in poor online sales.
High Competition:
The steel industry is highly competitive in the UAE. A weak digital footing and lack of a strong digital strategy made digital growth almost impossible.
How We Changed Everything ?
Al Safrik Steel was working in competitive industry. We implemented the following steps to help them overcome their competition:
Technical SEO:
Made search engine indexing easier by solving all technical issues. We also optimized website performance for a smoother experience.
Keyword Strategy:
Identified and targeted high-performing keywords for improved visibility. To dominate the industry, an in-depth competitor analysis was also conducted.
On-Page Optimization:
Utilized highly optimized content to generate website traffic. Furthermore, we boosted organic traffic by implementing properly developed silo structures.
Comprehensive Link Building:
Acquired high-quality backlinks to boost domain authority. Furthermore, we also optimized internal linking for better search engine optimization.
Google Business Profile Optimization:
Set up and optimized Google Business Profile (GBP). This helped us to not only build local presence but also generate high-quality leads.
What We Achieved?
Our SEO efforts showed excellent results. Soon, Al Safrik Steel started to witness exponential online growth. Here are some of our achievements:
Impressions:
Generated over 1.67 million impressions across targeted keywords in the last 16 months.
Organic Users:
Received over 22,000 unique organic traffic in the last 12 months.
SERP Rankings:
Dominated the top 3 SERP positions across several keywords in the UAE.
Geographical Expansion:
Helped Al Safrik Steel expand its operations to the Kingdom of Saudi Arabia (KSA).
Our Role
Al Safrik Steel started its journey with us from scratch. In addition to local presence, the brand was also struggling with sales and high-quality leads. We were able to help them scale and completely dominate the steel manufacturing industry online in no time.
