Pups&Yoga USA
| Domain Age | 1 Year |
| Niche/Market | Puppy Yoga/ Dog Yoga |
| GEO | USA |
| Target Language | EN |
| Monthly Impressions | 21K |
| Monthly Organic Traffic | 1200+ |
| Keywords Ranked | 800+ |
| Pages | 21 |
Client Overview
Pups&Yoga USA is a fitness studio that combines physical health with the love of puppies. With their success in Canada, they expanded their operations to the USA. The brand provides people with a healthy way to reduce stress and improve mental health. Their energetic sessions bring joy to both the puppies and humans alike.
Problem Statement
After their success in Canada, the brand wanted to establish themselves in the US as well. By starting from scratch, we were faced with the following challenges:
Zero online visibility:
Their website had zero online traffic and virtually no online presence. Additionally, the website was not ranking on any of the important keywords in the USA.
Scalability:
As the brand expanded, their website was not optimized for multi-city discovery. They needed localized content that targeted audience in each respective city.
Trust issues:
As they launched in newer cities, there was a lack of trust. The brand was struggling to portray their existing positive client reviews in their website messaging.
How We Changed Everything ?
Establishing a business right from scratch can be very tricky. However, we were able to get Pups&Yoga USA up and running in the USA in no time. This is how we did it:
Technical SEO:
We conducted an in-depth technical audit and resolved all the issues. Additionally, we optimized the website’s loading times and overhauled the User Experience (UX).
City Specific Keyword Research:
To ensure success in each city, we conducted keyword research for each location. Targeting longtail keywords such as “Puppy Yoga Boston” allowed us to engage high-intent users.
Content Optimization:
Establishing authority on a subject matter is difficult. For this matter we optimized all webpages with high quality content. Furthermore, we generated highly optimized blog posts for enhanced results.
On Page SEO:
To get the best SEO results, we optimized all content elements including headers, meta tags image alt texts as well as internal linking.
Backlinking:
Domain authority plays a crucial part in SEO rankings. Which is why we implemented high-quality backlinks for the best results.
What We Achieved?
After implementing our premium SEO suite, we were able to achieve the following results for Pups&Yoga in USA:
City Rankings
Achieved top search positions for keywords such as “Puppy Yoga Boston”.
Organic Traffic
Grew monthly organic website traffic from zero to 1200+ within 6 months.
Lead Generation
Significantly improved lead generation by targeting specific user intent and optimizing relevancy.
Local Bookings
Boosted organic bookings from organic search in Boston.
Our Role
Your Best SEO Agency helped Pups&Yoga USA establish their dominance in Boston local market. Starting from scratch, they now have a stable inflow of client bookings. Additionally, we provide them with highly optimized leads which are crucial for sales.
